College Code - 1197
BACHELOR OF BUSINESS ADMINISTRATION (BBA)
The Bachelor of Business Administration (BBA) offered under ICCMRT Academy of Higher Studies is a 4 – year regular degree programme (NEP-2020) approved by the UGC and affiliated to University of Lucknow. Students who wish to take up their career in corporate sector are encouraged to join this course where they will be given focused inputs in areas such as management principles, advertising, marketing, accounting, finance, business laws, international trade etc. The curriculum developed as per the guidelines of University of Lucknow lays emphasis on the development of managerial skills necessary for business administration combined with professional attitude as required by the market.
PROGRAMME PEDAGOGY
The under graduate programmes (BBA and B.Com. (Hons.)) offered by the academy have been designed as per the guidelines of the University of Lucknow to provide the students a wide range of theoretical cum practical knowledge in the subject areas chosen by them. The emphasis is given on a well balanced pedagogic approach that consist the classroom as well as the non-classroom teaching. The Classroom teaching consists of lectures, case studies, business games and group discussion. The non-class room curriculum consists of assignments and projects which provide opportunities to the students to practically apply their learning and knowledge to the work situations within and outside the academy.
ADMISSION PROCEDURE
Admission through Centralized Admission Process of University of Lucknow.
Direct Admission on the basis of merit and eligibily.
Reservation
As per the norms of Uttar Pradesh (U.P.) Government
ELIGIBILITY CRITERIA
Intermediate(10+2) passed in any discipline with minimum 50% marks in aggregate at Intermediate for general and OBC. For SC/ST students, minimum 45% marks in aggregate at Intermediate (10+2) Level.
ACTIVITIES
- Industrial Visit
- Personality Development
- Workshop Seminar & guest Lecture
- Cultural & Sport Activities
- On the Job Training